The much awaited hatchback Renault Kwid was launched on Thursday at a competitive price of Rs 2,56,968 lakh (ex-showroom Delhi).
The Renault Kwid is a 100% hit in the Indian auto space based on the feedback since its launch and on the 25,000 bookings it has managed to ink from prospective car buyers in 14 days since launch – it is yet to hit the road, even though test drives have generally elicited a thumbs-up and any one who has seen it in physical avatar is all ga-ga over it.
It has a spectacularly ‘affordable’ price and massive features that are tailor-made to allure. Renault Kwid car is priced at a starting Rs 2,57,000 and goes up as high as Rs 3,53,000. In comparison, Maruti Suzuki Alto 800 is priced at Rs 2,50,000 – Rs 3,70,000. But more than that, there is danger looming for the vehicle, as the Indian car aficionado is maturing fast and s/he is looking away from the small-car segment towards the larger hatchbacks and even sedans. Check out top points that indicate the Renault Kwid has boldly entered the market with a big vision and great specs into a slowly-dying segment
On a Roll: Renault Kwid Enters India’s Auto Scene at a Game-Changing Price!
Renault Kwid hatchback was launched in India on Thursday at a competitive price of Rs 2,56,968 lakh (ex-showroom Delhi) to take on Maruti Suzuki and Hyundai in the mini car segment.
Renault Kwid, which would come in four variants and two options, is priced between Rs 2.57 lakh and Rs 3.53 lakh (ex-showroom Delhi).
While Maruti Alto 800 is priced between Rs 2.52 lakh and Rs 3.72 lakh, Hyundai Eon is priced between Rs 3.10 lakh and Rs 4.27 lakh (ex-showroom Delhi).
Words from Renault CEO
“We are not launching a car but a new era. With Renault Kwid we are launching a new benchmark for automotive industry. No car can be compared to Kwid at this point in time,” Renault India Operations, Country CEO and Managing Director, Sumit Sawhney, said.
He further said that the company has taken the localisation level to 98 per cent in Renault Kwid, the highest ever by an auto manufacturer in India.
The company claims that maintenance worries can be left behind as the compact hatchback’s maintenance cost would be around 19 per cent less than the market leader.
The car comes with various features including class leading ground clearance of 180 mm and a boot capacity of 300 litres with a seven-inch touchscreen Media Nav system and a digital instrument cluster. Its boot space capacity can be expanded from 300 litres to 1115 litres.
Kwid is powered by all-new 0.8 litre engine delivering mileage of 25.17 kmpl, making it the country’s most fuel efficient petrol car.
Developed with an investment of around Rs 3,000 crore, the SUV-shaped small car will be powered by an 800cc petrol engine. The company is looking to make India a regional hub for exporting the new car.
India is the first market where the company has launched the hatchback. Renault plans to roll out the model across various markets globally.
Renault has set a target of cornering 5 per cent market share in India and the new car will play a big role in it.
Previously, Renault’s presence in the hatchback segment was limited to Pulse with a starting price of Rs 5.03 lakh (ex-showroom Delhi).
Renault sparks a revolution with the dynamic Kwid, hitting the road at an unbeatable starting price of Rs 2.57 lakh. Geared to ignite fierce competition, it boldly challenges Maruti Alto and Hyundai Eon. The Kwid heralds a new era of affordable power, setting the stage for an exciting rivalry in the entry-level segment. Get ready for a thrilling journey as Renault raises the stakes in the Indian automotive arena.
Disclaimer: The details provided in this article are based on available sources and may not be 100% accurate. The values mentioned are estimations, and actual auction results may vary.