Globally, Hyundai had sold 381,429 units of its vehicles in August 2013
Hyundai Motor India Limited (HMIL), the country’s second largest car manufacturer and the largest passenger car exporter, registered cumulative growth of 11.58 % for the month of August 2013.
The domestic sales accounted for 28,311 units compared to 28,257 units for the same month last year.
Exports accounted for 24,008 units in August 2013 compared to 18,629 units in august last year.
Mr. Rakesh Srivastava, Sr. Vice President, Sales and Marketing, HMIL [Hyundai Motor India Limited] said
“The exports have shown decent growth on account of strong demand from non-European markets while the domestic market continues to witness pressure. The overall market is suppressed due to various macro-economic factors. The frequent and steep increase in fuel prices continues to impact the already low market sentiments. We expect the challenge to continue in the coming months as well until there is a significant change in macro-economic policies.”
Hyundai Motor America August Sales
Hyundai Motor America reported sales of 66,101 units for the month of august 2013, up eight percent compared to august 2012.
U.S.-built Santa Fe, Sonata and Elantra continue to be in hot demand, with dealer stock levels just half of competitor levels. Fleet mix for the month was 12 percent.
John Krafcik, President and CEO of Hyundai Motor America said
“With our U.S. plants setting another production record in August, our dealers are seeing some inventory relief, with more car transporters unloading fresh new Hyundai models at their dealerships. Last month, we also saw the impact of improved Genesis and Equus availability, with Equus hitting an all-time sales record with the launch of the 2014 model and Genesis sales up 30 percent.”
Dave Zuchowski, Executive vice president of national sales said
“You always hear about the strong summer selling months but it’s still particularly gratifying to experience it first hand, as we did in August, leveraging high consumer demand with a great lineup of products to continue our string of record- breaking volume months. We have good momentum, innovative marketing and incentive support, excellent inventory balance, and a steadily improving economic climate so we feel pretty bullish about the final four-month home stretch of 2013”
- Santa Fe, Sonata and Elantra – were up a combined 18 percent, and represented 75 percent of total sales this month.
- The all-new Santa Fe continues its strong sales pace with a 79 percent gain over last August.
- Elantra, ALG’s sales were up by 37 per cent to 24,700 units.
- Equus up 47 percent
- Genesis up 30 percent
Certified Pre-Owned vehicle sales set an all-time at 7,306 units, up 15 per cent over August 2012.